Meta Pixel

Track Facebook and Instagram ad conversions on your Replo site with the Meta Pixel.

The Meta Pixel sends conversion events to Meta for ad measurement and retargeting across Facebook and Instagram. On a Replo site it tracks page views, add to cart, initiate checkout, purchase, and view content.

Add the Meta Pixel

Give Replo your Pixel ID and ask Replo to add it. The pixel loads through Replo’s consent layer, so it stays GDPR and CCPA compliant and only fires once a visitor consents.

Add my Meta Pixel with ID 123456789012345 to my site, then publish

Tracking starts on every page once you publish. You can also manage pixels from your site’s tracking settings if you’d rather not use chat.

Finding your Pixel ID

1. Log in to Meta Business Suite.
2. Open Events Manager.
3. Select your pixel from the data sources list.
4. Your Pixel ID is shown in the pixel details.

Add a pixel only once. Installing it both here and through another tool causes duplicate tracking and skews your data.